Toothpaste market & facts in India

• Toothpaste became popular in India during the 20th century with the rise of urbanization and modern healthcare awareness.
• Common types of toothpaste in India Fluoride toothpaste, Herbal toothpaste, Whitening toothpaste, Sensitive teeth toothpaste, and Kids’ toothpaste.
• Major companies in India include Colgate-Palmolive India, Dabur India, Hindustan Unilever (Pepsodent, Closeup), and Sensodyne India.
• Herbal and Ayurvedic toothpaste became highly popular because of India’s preference for natural healthcare products.
• India’s toothpaste market continues to grow because of Better oral health awareness, Expansion of personal care industry, and Increasing demand for premium and herbal products.