- India has one of the world’s largest and most diverse media & entertainment industries.
- The Indian film industry began in 1913 with the release of Raja Harishchandra directed by Dadasaheb Phalke.
- India is one of the world’s largest producers of films across multiple languages including Hindi, Tamil, Telugu, Malayalam, Kannada, and Bengali.
- Major segments of India’s media & entertainment industry include Films, Television, Music, Radio, Digital media, Gaming,.
- Major companies in India’s media & entertainment sector include Zee Entertainment, Sun TV Network, Network18, T-Series, and Disney Star India.
- Savory snacks have been an important part of Indian food culture for centuries.
- Major Indian snacks include Namkeen, Bhujia, Mixtures, Samosa, Chakli, Sev, and Mathri.
- India is one of the world’s largest savory snack markets due to Large population, Strong snacking culture, and Regional food diversity.
- Popular snack categories in India Potato chips, Namkeen mixtures, Bhujia, Popcorn, and Ethnic regional snacks.
- Major snack companies in India include Haldiram’s, Balaji Wafers, Bikaji Foods, PepsiCo India (Lay’s & Kurkure), and ITC Foods.
- Small affordable packs helped savory snacks penetrate deeply into rural and semi-urban India.
